Privacy Policy
How True Blue Life Insurance collects, uses, and protects your information.
Last updated: July 2025. This policy describes the practices of True Blue Life Insurance, Inc. ("True Blue," "we," "us") for this website.
1. Information We Collect
When you use our website, request a quote, or contact us, we may collect personal information you choose to provide, such as your name, email address, phone number, date of birth, state of residence, and general health information needed to prepare insurance quotes.
We also automatically collect limited technical information such as pages visited, device and browser type, and approximate location derived from your IP address. This helps us understand how the site is used and improve it.
2. How We Use Your Information
We use your information to prepare and deliver insurance quotes, connect you with licensed agents, respond to your inquiries, improve our website and services, and comply with legal and regulatory obligations that apply to insurance producers.
We do not sell your personal information. We may share it with the insurance carriers you ask us to obtain quotes from, and with service providers who help us operate the website (for example, hosting and email delivery), under obligations of confidentiality.
3. Communications
By submitting a form on this site you consent to be contacted by a licensed True Blue Life Insurance agent by phone, email, or text message about your request. You can opt out of marketing communications at any time by following the unsubscribe instructions in the message or contacting us directly.
4. Cookies & Analytics
We use cookies and similar technologies to keep the site working properly and to measure aggregate site usage (such as page views). You can control cookies through your browser settings; disabling them may affect some site features.
5. Data Security & Retention
We use reasonable administrative, technical, and physical safeguards designed to protect your information. No method of transmission or storage is completely secure, so we cannot guarantee absolute security. We retain personal information only as long as needed for the purposes described above or as required by law.
6. Your Choices & Rights
Depending on your state, you may have rights to access, correct, or delete the personal information we hold about you. To make a request, contact us using the details below and we will respond as required by applicable law.
7. Children's Privacy
Our website and services are intended for adults. We do not knowingly collect personal information from children under 13.
8. Changes to This Policy
We may update this Privacy Policy from time to time. The 'Last updated' date below reflects the most recent revision. Continued use of the site after changes means you accept the updated policy.
9. Contact Us
True Blue Life Insurance, Inc. — Scottsdale, AZ. Phone: (866) 816-2100. Email: info@truebluelife.com.
